Technology

Audi ties up with Alibaba, Baidu, Tencent for in-car technology as it eyes young Chinese buyers

Audi ties up with Alibaba, Baidu, Tencent for in-car technology as it eyes young Chinese buyers

German luxury car brand Audi has formed tie-ups with several leading mainland technology companies to leverage their strengths and make its vehicles more attractive to Chinese buyers. Giorgio Delucchi, head of sales for mainland China and Hong Kong, said the marque was pursuing the best infotainment, autonomous driving and digital connectivity technologies for its upcoming electric vehicles (EVs).

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