Technology

Facebook ads have a problem. It's called digital redlining.

Facebook ads have a problem. It's called digital redlining.

In 2021, a Facebook user filed a lawsuit because they didn't think they were getting a fair shot at viewing advertisements. Wanting to see ads might seem absurd — if you're anything like me, you want ads off your social media experience at all costs. Still, to a 55-year-old prospective tenant in the Washington, D.C. area, it was about more than a simple publicity blurb on Facebook. It, the plaintiff argued, had grave real-life consequences.

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