Education and Technology

India’s Jewelry Tradition of Gold is Turning to ... Concrete?

Education and Technology

India’s Jewelry Tradition of Gold is Turning to ... Concrete?

In India, gold jewelry has long been used to celebrate marriage and childbirth or presented as gifts during religious festivals. Ornate bridal pieces still are popular in the northern part of the country, while pieces in 22-karat yellow gold are favored in the south.“A few decades ago, the primary jewelry buyer used to be the man, whether father or husband,” Ms. Ahluwalia said.

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