Technology

Instagram shuts down its YouTube competitor IGTV app for long form videos, here's why

Instagram shuts down its YouTube competitor IGTV app for long form videos, here's why

Instagram, owned by Meta, is discontinuing its standalone app for Instagram TV (IGTV) and will instead focus on keeping all videos on the main Instagram app. The IGTV app, which was launched as Instagram's alternative to YouTube, did not achieve the success that the business had hoped for when it was first released in 2018. It does, however, signal the end of Instagram's journey into longer videos.

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